Work Hard. Live Easy.

My humble upbringing in a small town instilled a tenacious work ethic and appreciation for our ephemeral existence on this shared planet. Time is easily our most precious resource. I spend mine making things to make a living. Being passionate about creating things has lead me to publish a children’s book, start up Seraparito Supply Co. (a novelty gift company) and work with a variety of large and small companies (Blue Cross and Blue Shield/City of Moriarty/Olive Tree Rx). Every project I take on is met with a sustained hustle and challenging of standards to find the best suited creative solution.

As a designer and art director out of Albuquerque, New Mexico, I specialize in visually translating brand stories through identity design and conceptual campaigns. I specialize in logo design, branding, advertising, and package design.

If you like my work and have a project you'd like collaborate on, shoot me a message at


- Addys: Regional Gold '17
- Comm. Arts Design Annual '16
- Addys: Local Judges Choice '15
- Addys: Local Siver Addy '14

Off Screen

During the summer you can find me enjoying/napping-through America's Pastime. In the winter you'll find me on a snowcapped mountain. And throughout the year my entrepreneur side keeps me busy with side projects like making the original burrito blanket better known as the Seraparito.

Shalen Sha Holt graphic designer and art director as a young kid